Same but different!
Take a good look at your cleaning products. Perhaps you have a shelf full of them – perhaps a closet, or even a storeroom. Chances are, you have something that cleans floors, another product that cleans glass, a carpet spotter, one to clean toilets, and the list will keep going…… But do you know what’s in them?? For most people the answer would be no!
Bleach – one of the most commonly used chemicals; also, one of the most incorrectly used product as well. Most people use bleach as they like the ‘clean smell’ that it usually generates but have you stopped and compared what the active ingredients are in bleach? Have you thought about how the different active ingredients and different strengths will affect your cleaning results? Honestly for about 90% they don’t.
There is a fine line between Active Ingredient and unit price.
The common line is – why is your product this price when I can go and get the exact same product elsewhere for cheaper. Realistically, there are no two same products on the market.
“Active Ingredients – are the chemical components which (irrespective of their relative quantity) help directly in achieving its performance objectives.”
I can already hear you saying but what does this mean – well simply putting it if the active ingredient is 3% of the product, it means that 97% of the products is inactive or inert ingredients such as fragrance, propellants, solvents or even water.
The below table shows an example of active ingredients for bleach.
Whilst Bleach A is going to be significantly cheaper than Bleach C, however there will be significant difference to in-use costs. What do we mean by this…. well to put it simply….. Whilst Bleach A is cheaper, you will need to use significantly more product in order to get the same effectiveness of Bleach C. So, whilst Bleach C is a little more expensive at Point of purchase, the amount of product you will need to use to get the required results is significantly less, therefore the consumption of the product will reduce thus resulting is a lower in use costs. Which is where you calculate the true savings…….
But whilst unit cost is important, it’s a common misconception that a lower unit cost will result in savings. Its important to consider in decision making that unit cost is used in conjunction with actual inuse costs and Active ingredients.
If you have any questions, please do not hesitate to contact one of the friendly team from Hunters.